Design Thinking & Lean Startup
For whom:This is for startups and established businesses who are looking for the recipe to create rapid and lasting demand for their products and services.
Key Concepts Covered– Innovation principles for every business
– 4 Priorities & 4 characteristics of the best innovators in the world
– Design thinking & lean startup model to bulletproof your business
– Validation board: Principles and Practice
Two and a half hour workshop to understand a very important concept for any business, established or startup on how best to become an agile, innovative business.
You will also be introduced to validation board which is vital to convert your business idea into a tested product or service within
a week and also removes any incorrect assumptions from your business model which can be damaging. It is based on testing
assumptions businesses make and failing the wrong assumptions as fast as possible. This is so our businesses and startup ideas can succeed in quick time as opposed ending up with little or no success after months of hard work floating in deep competitive waters.
We will also discuss how to use the all-important “validation board” in testing these assumptions and our customer’s markets. You will have a clear platform for setting priorities to successfully innovate.
For whom:Ideal for business who are serious about growing their customer base using some of the most innovative and
affordable techniques available through technology.
Key Concepts Covered– What is growth hacking and why it is must for every small business?
– Growth hacking strategies for small businesses
– Growth hacking for startups
– 5 ways to achieve viral growth
A two and a half hour workshop for any business that is serious about growth.
Growth hacking a widely used process by successful businesses for rapid experimentation across marketing channels and multiple strategies to identify the most effective and efficient ways to grow a business.
The concept is based on combining marketing knowledge with technology, product development and data analytics to create a system to achieve viral growth.
We will also discuss how to get started, to decide on strategies and measure it.
Customer Personas & Buying Cycle
For whom:This is a must attend workshop for every small business owner and startup. It will help you save years of messing around by trial and error.
Key Concepts Covered– Importance of customer personas
– Understanding your customers buying cycle
– 3 ways to develop customer personas
– Strategising based on your customer buying cycle.
– Converting customer needs into products and services based on personas and their buying cycle.
This is a two and a half hour workshop which will help small business owners and startups to understand their customers better in order to fulfil their needs.
One of the most important success factors for any business is to understand: who our ideal customers are, their needs, their buying behaviour, the way they buy, what they look for and how. As businesses, we can serve them and build trust and loyalty way before they start checking online for products or services.
Learn what the big businesses do from one of the authorities on Small Business innovation and digital readiness, CEO of NetStripes, Dinesh De Silva, on “Succeeding online” by understanding your ‘Customer Buying Cycle & Customer Personas’.
Join this interactive session where you can ask questions and meet other like-minded business owners and startups.
Digital StrategyUser Experience (UX) focus
For whom:Ideal for business owners who want to build a strong digital presence with a focus on understanding and engaging customers to achieve commercial outcomes.
Key Concepts Covered– What is User Experience (UX) design and why it is a must for every business.
– UX and digital strategy for small business.
– UX for startup businesses.
– UX examples – the good, the bad and the ugly.
A two and a half hour workshop where we discuss the importance of user experience (UX) design from a digital strategy perspective.User experience is fundamental to building a strong digital presence and in engaging prospects and customers online.
We will discuss the need for Digital Strategy to be built with a clear focus on your customer, getting clarity on the tough questions of who, what, why, when and where.
Good user experience design not only engages customers but also helps achieve commercial and other outcomes when serving customers with information, products and services.
This workshop will provide business owners with key concepts they must know when growing their businesses and engaging customers using online platforms and tools.
Dinesh is a leading authority on Small Business Innovation and Digital Readiness.
His current passion is to help small businesses throughout Australia grow their businesses by conquering the world of innovation and digital strategy which he believes can change the course of small business in this country.
As a thought leader in innovation & digital readiness he is regularly called upon as a speaker and panelist and addresses several thousand businesses each year. Recent media appearances include ABC News, Sky Business, BRW, AFR.
Dinesh counts over 15 years of providing strategic direction & visionary leadership from tech startups to public listed businesses in the Australian and Asia Pacific region.
He has functioned as a board director of several businesses. An MBA and a Bachelors Degree in Computing underpin a solid foundation of what’s required in growing businesses and people.
Vehicle Safety Certification Queensland...
Loved the workshop. Very informative on digital side of things.
Thank Netstripes, you've provided a frameworkto work from in beginning my digital journey.
Leisure Lee Holiday Apartments...
I found this one session informative and inspirational.
Practical session was great at showing the skills needed.
Northen Rivers Community Gateaway...
Very helpful to help people with exactly how and where to start.
Really enjoyed the session and learned a lot.
Linda Ryan Liberty Network...
I feel really confident to go forward with my business. Thank you Ben for the one on one. That session cleaned the way for me to takeDinesh' contest.
WSU Launch Pad...
Great to touch on importance of digital presence in relation to success on businesses in the highly digital world.
Great process for understanding the digital world and how to market in it.
1 on 1 advisory session
Highly structured and innovative sessions that help businesses to build a roadmap towards success.Learn more
Combining marketing knowledge, technology, product development and data analytics to create a system to achieve viral growth.Learn more
Learn and be inspired by a leading authority on Digital Readiness and Innovation for small businesses.Learn more